Burger King Scores A Winner With The ‘Whopper Sacrifice’

January 09th 2009 Posted to Facebook, Marketing, Social networking

Well here is a novel solution to the problem of too many “friends” on Facebook that you don’t really like or want to stay in contact with: sacrifice. This week Burger King launched a new ad campaign called Whopper Sacrifice where you sacrifice 10 Facebook friends and get a free Whopper. And they aren’t kidding, you really have to sacrifice them — the application brings up the actual “defriend” function in Facebook.

Naturally I had to sacrifice at least someone. Here are the screenshots:

I’ll sacrifice a few more and let you know it goes when I get my Whopper. Also, no hard feelings if you get defriended, it’s all in the name of research!

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